Becoming a Graphic Designer: A Guide to Careers in Design, 3rd Edition
Whether you are a seasoned professional or a first-year design student, this book provides valuable context for and insight into what is a very complex, multifaceted business.
This is a satellite view of the many disciplines of design by one of the best in the business, Steven Heller. It includes complete coverage of print and electronic media and the evolving digital design disciplines that offer today's most sought-after jobs. Featuring 65 interviews with today's leading designers, this visual guide has more than 600 illustrations and covers everything from education and training, design specialties, and work settings to preparing an effective portfolio and finding a job. The book offers profiles of major industries and key design disciplines, including all-new coverage of careers in exhibition design and illustration.
Here's the basic layout:
> How I Became a Graphic Designer
> Section 1: Design Specialties
> Section 2: Design Businesses
> Section 3: Design Options
> Section 4: Design Education
> The Future of Graphic Design
> Appendix: Resource Guide
The book covers these disciplines: editorial design, corporate design, book design, music/CD design, information design, advertising and branding, environmental design, interactivity, motion, and type and lettering design. And these types of design businesses: freelancers, small studios, partnerships, medium firms, and large firms.

FROM CHUCK Graphic design is a deceptive term. It means so many different things to so many different groups that it is easy to lose sight of the unique aspects of each. I bought this book for my sons when they began to express interest in design. I must admit, after looking through it, I learned a thing or two myself.
Becoming a Graphic Designer, 3rd Edition $34.95368 pages; ISBN 9780471715061
Thank you for your support—a purchase here makes the free material at ideabook.com, jumpola.com, and pageplane.com possible.
Have a question? Don't hesitate to call 804-266-7996, 9-6 EST or to E-mail info(at)ideabook.com.
