Oct 19

October 2007

Illustrated headlines »

BY CHUCK GREEN What is so cool about design is that there is no such thing as not having enough to work with—budget, space, illustrations, and so on. If there is a limit, it is my imagination. And there's certainly nothing “wrong” with these headlines (figure 1)—but they sure grab more attention after I set them in an imaginary box (figure 2).

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Oct 11

October 2007

The form and function of folds »

BY CHUCK GREEN Folds are as important to your brochure design as illustrations, typefaces, and color. A smart layout heightens the drama with which your message is revealed to the reader.

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