You tell me. Here’s an interesting little book titled, How to Write Advertisements That Sell—Methods by which 146 shrewd advertisers plan, layout, and place their copy. I’m not saying this 1912 guide has it all right, I’m just saying it’s interesting that so much of a one hundred year old book remains pretty true. An […]
copywriter
Are you in search of a career niche?
Here’s an excellent example of someone who carved out a niche and made a career of it. Meet copywriter Valerie Haboush. Her B.A. in Journalism led to jobs in public relations, corporate communications, advertising copywriting and, ultimately, she found her way into the specialization of writing about real estate. Is there some aspect of design, […]