Some design palettes ease the reader into the subject with a combination of graceful type, muted color, and subtle imagery. The Assertive Palette is a bit more obvious. This combination of typefaces, colors, and illustrations is meant to strip away distractions and use visual contrast to highlight the key messages. What is a design palette? […]
This is one in a series of what I call “design palettes:” the mix of basic ingredients—typefaces, photographs, illustrations, and color schemes—that, in one designer’s opinion (mine), represent a distinctive mood or style.