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Copywriting

How to master the use of bullet points

by Chuck Green at ideabook.com

I’m fascinated by the various formulas writers us to communicate marketing messages. As of late, I’m obsessing about bullet points. Above you can see how some of the largest platforms employ bullets as a means for organizing and presenting information.

Do you use bullet points? Here are a couple of articles to get you thinking about it…

From Copyblogger: Little-Known Ways to Write Fascinating Bullet Points…

From Copyblogger: 5 Ways Strategic Bullet Points Make You a Stronger Content Marketer…

From Nielsen Norman Group: 7 Tips for Presenting Bulleted Lists in Digital Content…

Posted in APRIL 2020 / Chuck Green is the principal of Logic Arts, a design and marketing firm, a contributor to numerous magazines and websites, and the author of books published by Random House, Peachpit Press, and Rockport Publishers. All rights reserved. Copyright 2007-2020 Chuck Green/Logic Arts Corporation. Contact.

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