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Ephemera

An iconic poster that never saw the light of day

by Chuck Green at ideabook.com

I never quite understood the KEEP CALM AND CARRY ON poster phenomena of the last decade or so. I’ve certainly seen the poster and its many knock-offs but I didn’t know the story behind it.

As it turns out, the poster, of which 2.5 million were printed in 1939, never saw the light of day. To the contrary, today there are just a handful of originals known to exist.

It was a 1997 thesis and a discovery in an English bookstore in 2000 that led to the resurrection of a poster that has, since, had a life of its own…

An introduction to KEEP CALM AND CARRY ON by Temujin Doran…

From the Type Writing Blog: Stop Keeping Calm And Carrying On…

Barter Books, the folks who resurrected the Keeping Calm And Carrying On poster…

The poster was profiled in a thesis by Dr. Bex Lewis titled “British Government Home Front Posters of the Second World War: The Fourth Armament?”…

Posted in JUNE 2019 / Chuck Green is the principal of Logic Arts, a design and marketing firm, a contributor to numerous magazines and websites, and the author of books published by Random House, Peachpit Press, and Rockport Publishers. All rights reserved. Copyright 2007-2019 Chuck Green/Logic Arts Corporation. Contact.

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